Countries and cultures are diminishing

Impact of Globalization on fashion: relationship between fashion and spaces or places With globalization, world is changing and boundaries between countries and cultures are diminishing. Fashion has emerged as global phenomenon and this scenario has transformed the way people perceive fashion. In today’s world traditions and identity have new meaning and sense for consumers. On […]

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Fashion retail industry | Strategic Management

Strategic Management of fashion retail industry Introduction The fashion retail industry is a very sophisticated, constantly growing sector. It is the second largest industry in the UK. However Studies show that 80% of clothing retailers fail within the first five years (Power home biz). Consumer taste and preferences relentlessly changes thus organisations have to constantly […]

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