Green supply chain management and logistics

It has been rising in alertness of the surrounds in the last little decades. Other persons are attentive of the world’s environmental attempt such as overall temperate, poisonous import meeting, and falling in non-replenish property. The management has out movement to carry this problem to people. A number of organization react to this by relate green values to their rumba company, such as using green friendly raw material, reducing the usage of gasoline power, and using the recycle allow for covering. The green principle was complete to much section within society, including supply chain. Green supply chain management (GSCM) was rising in the last little period. This idea covers every stage in industrialized from the first to the last step of life cycle, i.e. starting product plan to recycle. Not just manufacturing, but GSCM can also be used to other business sector such as management, culture and services.

The reason of this file was to describe the crash of green to the supply chain management. It started with the meaning of GSCM to the company in different levels or what factor that power the company to agree the GSCM. This factor can be regard as by different drive such as management, whole market, industry, competitor, and inside the company. Since GSCM can be convenient to a variety of areas within the company, this paper also talks about the performance of GSCM to several areas. In addition, some examples of GSCM submission were recognized to support the commencement.


At the current time, many companies have in progress to accept main attempt just before launch Green Supply Chain Management (GSCM) initiatives (Srivastava, 2008; Zhu et al., 2007). The concept of GSCM include green initiative in inbound logistics which counting green purchasing, eco-design, production, outbound logistics which counting reverse logistics. These initiatives engage supplies suppliers, service supplier, vendor, distributors and end users that successful mutually to decrease or get rid of poor green impact of their concert (Vachon and Klassen, 2006). The logistics industry manages the flows of goods, services and in order across consumers and supplier allowing the incorporation of supply chains in which victory in incorporate worldwide supply chains starts with the capacity of firm to move goods across boundaries swiftly, regularly and sensibly.

An aggressive and capable logistics sector is central for all economy and is a vital element of do business. So, logistics management plays an important role in GSCM. This is support by Skjoett-Larsen in which he claim that with the fast development of the GSCM, the sense of green organization for the logistics industry has greater than before very much. then, the review done by Capgemini Press discharge show that the greening of the supply chain will have an increasing speak to on in logistics presentation such as network plan, transfer modes used, warehousing, collection of paraphernalia, business process, behaviours and sense of balance.

so far, few company swiftness green ability as a make a choice part when choose 3rd celebrations Logistics (3PL) partner in which 46% of respondents thought that the result of supply chain operation on the surroundings was a issue alert when select 3PL (Capgemini Press Release).

In order to take produce and services to consumers more environmentally, so, logistics service donor need to talk to extra care on green issue (Murphy and Poist, 2003; Sarkis et al., 2004). For example, United Parcel Service (UPS), a universal logistics service supplier uses route development software and an internet related organization in their logistics service procedure to reduce the release of greenhouse gas as well as to keep oil expenditure (Lin and Ho, 2008). incorporate green innovation into logistics armed is good-looking a significant issue for the logistic urban.

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Examples of Green Logistics

Green transportation: The green transport refers to build up a type of oil with the smallest total pollution as the power to try to put into rehearsal the multi-transportation and part mode. Accurately, repair up the transport can in this way think the litter, inferior the price and lift the part level.

Green storage: The green storage space refers to endorsement the urban development in the extension of goods-storing to keep the manpower fee, functioning the environmentally friendly goods to sterilize the storage space goods, receipt the process of centralized-stock to reduce the radicalization to the vicinity and reduce the poor result of the warehousing on the rest.

Green packing: The green pack up refers to a type of product pack up that will not cause the green litter. The pack equipment should save the property and decrease the packing dismiss also, it is believed to be used and renew after use as well as live in little ground while bury in tell to be rotten only.

Reverse logistics: The reverse logistics is dissimilar to the recognized supply chain, it assign to practically removal or recuperating the price by growth, managing and dominant the raw material, centre stock, final goods and relative in order starting customer put to start directly.

Green innovation: The green development refers to recital the improvement such as information and statement knowledge, natural knowledge, monitor technology and a combination of correct technologies in the succession of logistics management. The request of the greater innovation enables the project to get better green management, strongly.

However, about to Lin et al. (2009), green innovation is the build up more linked technology with study innovative knowledge by training and educating the employees to suit knowledge employees. These learn but, will only talk to the subject of green innovation in logistics as a centre of this study. It is plan that a green improvement in logistics is a excellent area of study and apply that have the promising to provide imperative income to the firm and the culture.

Factors influencing to Introduce Green Supply Management

Rapid changes in the business situation, including increased internationalisation and worldwide competition, but also social and environmental trends, such as climate change, population growth and aging, wealth accumulation and distribution, nutrition, health and education, affect companies’ supply chains in various ways, resulting in new and evolving desires on supply chain design. famous features of chief green supply chains comprise an accent on life cycle appraisal, asset competence, and waste reduction and service innovation and recycling. execute successfully, GrSCM stimulates product and service innovation, improve asset deployment, and deepens customer relationships and service levels through a shared focus on reducing misuse and price.

Some examples to show the impact on supply chains

Wal-Mart, which in 2005 launch a sweeping business sustainability strategy, recently set the goal of a 5% decrease in packaging by 2013. The retail giant expect the cut in packaging will save 667,000 metric tons of carbon dioxide from incoming the impression. Moreover, the company anticipate $3.4 billion in direct savings and roughly $11 billion in savings diagonally the supply chain;

Nestlé employs an ongoing, company-wide sustainability program that has generate significant environmental and financial profit. The company has apply the plan to its use of product packaging by initiate an incorporated advance that favours source decrease, re-use, recycling, and energy recovery. In exacting, the company’s packaging material savings between 1991 and 2006 led to $510 million in savings, worldwide, according to Nestlé’s corporate website;

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Heineken committed to reduce fuel and electricity use through its “Aware of Energy” program. The company said in its 2006 sustainability story that it designed to reduce fuel and electricity costs by 15% between 2002 and 2010. At the time of the Diamond report, Heineken had achieved savings of 6%-even after the achievement of new breweries.

Benefit of GSCM

Speaking of greening the supply chain, one might think only banning toxic chemical matter usages or reducing release or waste to the situation. However, it is much more than just a plain reducing usage and litter. Accordingly, the profits are not limited only less poisonous consuming or less waste. The GSCM principle can be apply to all departments in the organization. The effect of GSCM expand to all area, both physically and imperceptibly.

Some studies mention benefits of adopt GSCM, such as (Stevels, 2002). He established the benefits of GSCM to dissimilar roles of supply chain including environment and society in terms of different categories: material, immaterial, and sensation. For material, GSCM helps lower environmental load for environment, minor cost prices for supplier, lower cost for producer, lower cost of rights for customer, and less consumption of income for society. In terms of irrelevant, GSCM helps overcoming bigotry and doubt for environment, less rejects for supplier, easier to manufacture for producer, expediency and fun for customer, and better agreement for society. For passion, GSCM helps motivation of stakeholder for environment, better figure for supplier and producer, feel good and quality of life for customer, and make industry on the right path for society. He also provides example of company that were successfully adopt GSCM.

In (Duber-Smith, 2005), he identified ten reasons that the company should accept the green: aim marketing, sustainability of resources, lowered costs/increased efficiency, product demarcation and competitive benefit, reasonable and supply chain pressures, adapt to directive and reducing risk, brand character, return on asset, employee morale, and the moral necessary.

Implementation of Green

From product lifecycle idea, the cycle starts at the conniving of product. According to (Srivastara, 2007), literatures connected to green design underline both environmentally mindful design and life cycle assessment. In designing a product, the designing team can alter the raw materials or substances used in the manufacturing to be less poisonous, more environmental gracious. Some terminologies are related to design for green such as design for environment or EcoDesign. An paradigm of green product is cross car. Due to the rising demand and falling amount of fuel, automobile manufacturers needed to redesign the engine that consumes no or less gas. Hybrid car has been initial from day to day. One article about automobile design is (McAuley, 2003), he discuss the green design of automobile, which tend to change to higher lightweight materials and less materials in vehicle design. In designing a product, the manufacturing company needs a high level of support with their suppliers. An example for the research on supplier-manufacturer cooperation in EcoDesign is (Stevels, 2002). He also offered two examples of successful green supply programme between manufacturer and suppliers.

In manufacturing process, the company can be relevant green by several methods to reduce the energy and resource expenditure. This is where recycle and recycling are referred. Several papers provided green practices such as (Duber-Smith, 2005). He suggested some practices including reducing energy use, recycle and reuse, using environmental and harmless materials, minimize harmful emission, and minimize or remove waste. In a Chinese sugar manufacturer, Guitang Group can reduce the wastes and improve their financial performance by using waste from the upstream as raw materials for downstream production (Zhu & Cote, integrate Green Supply Chain into An developing Eco-Industril Development: A Case Study of the Guitang Group, 2004).

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Further than design and manufacturing, other department in an organization are concerned with the green. Purchasing could become an main agent for change regarding ecological initiatives in the supply chain (Preuss, 2001). In (Walton, 1998) article, he conducted a qualitative study to survey the main areas for change to increase purchasing’s impact on situation.

As mentioned prior, not only manufacturer, other supply chain roles got impact from GSCM also. For a largest dealer in the U.S., Wal-Mart has an interesting story of adopting GSCM to their organization. In October 2005, Wal-Mart CEO committed the company to 3 goals: to be supplied 100% by renewable energy; to make zero waste; and to sell products that maintain Wal-Mart’s resources and the situation, and Wal-Mart was launching a business sustainability strategy to considerably reduce the company’s impact on the global environment and become “the most competitive and innovative company in the world (Plambeck, 2007). In this study, she provide 8 practices occupied with 14 network partner.

Barriers of Applying GSCM

In (Zhu & Cote, Integrating Green Supply Chain into An Embryonic Eco-Industril Development: A Case Study of the Guitang Group, 2004), they studied the addition of green supply in sugar industry. They mention three barriers: maintaining close relations with their main suppliers, obtain a larger market share through opposition with other market share through opposition with other familial sugar refineries by improving product quality and reducing costs, and ensuring the sustainability of their operations including reducing the environmental impact. At the same times, there are some research studied barriers of applying GSCM from supplier’s perception. An example of supplier’s barrier is (Wycherley, 1999), he conducted a qualitative study on the suppliers’ barriers of GSCM performance for an environmental-friendly figure products like the Body Shop.

Successful Stories

Several studies were tentative study about a company succeed in apply GSCM, various in dissimilar industry such as electronics, automobile, furniture, and packaging. An example of Electronics Company is Advanced Micro plans. Advanced Micro Devices (AMD ) wanted to be renowned as a sustainable organization. They required to better mage the risk of a would-be supply chain and work jointly with suppliers to identify option materials and gear to reduce environmental impact. Moreover, they were drove by their customers, investor, and non-governmental organization groups superficially (Trowbridge, 2001). In packaging Industry, results from review showed that green supply chain practice were absolutely related to operational concert. Also, the green supply chain practices were moving the portion of resources amongst 3 types of environmental technologies: pollution anticipation, pollution manages, and management system (Vachon, 2003).


Studies stress the force on supply chain design to supply products that are environmentally friendly in their source, production, release, usage and disposal. Not just for advertising purposes or ‘green washing’. While companies sometimes limit innovation to remote flagship products, benefit their reputation by association, the real brave is to normal them across active product range. Greening the supply chain is an industry issue that will only gain substance over the years to come. Utilising network design, optimisation and planning systems, which include, for instance, carbon footprint consideration, but also source, procurement and end-of-life, will therefore be a vital collaborator in ‘greening’ the supply chain and provide supply chain executive with a transparent view of the whole supply chain. Although sustainability programs may vary by industry, the essential needs for intelligibility, communication and association are alike.

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